Blade Runner 2049 is still several months away, but the marketing campaign is starting the slow rollout of materials. Up next, a pair of contrasting posters, one with Ryan Gosling and one with Harrison Ford.
Here is the new Blade Runner, Gosling:
It’s cool, blues and whites, and either it’s cold or the 2049 style will be tough to talk through. The palette of this poster is almost like the photo negative of Harrison Ford’s one sheet, maybe a little clue to the story:
So, yeah, there’s probably something to the dichotomy of these posters – and blue and orange are generally considered to be the most aesthetically pleasing combination – but there’s no reason to break down any theories yet because we don’t have a synopsis or any details beyond the cryptic teaser trailer.
Along with Ford and Gosling, Blade Runner 2049 will star Jared Leto, Ana de Armas, Dave Bautista, Robin Wright, and Edward James Olmos back as Gaff. Most importantly, though, this new journey into the Blade Runner universe is directed by the great Denis Villeneuve. So no matter how ridiculous this long gap sequel feels on the surface, Villeneuve behind the camera instills nothing but confidence for me.
Blade Runner 2049 will hit theaters October 6.