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‘Pokemon The Movie: I Choose You!’ – English Marketing Begins

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Although there were several Japanese trailer drops for Pokemon the Movie: I Choose You!, the English marketing, for individuals in the west, has just kicked off.

Along with a new trailer, Game Freak has announced a special promotion that allows players to receive a special Pikachu in their game.

“Starting September 19, check back here on Pokemon.com to discover a code that allows you to receive a Pikachu wearing one of six different hats in your game. Each hat is based on the hat Ash wore in the various regions he and Pikachu explored. Not only will each Pikachu sport a different hat, but they will also come equipped with a unique set of moves that reflect those that Pikachu would often use in the region that corresponds with the hat it wears.

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PLEASE NOTE: You will only be able to use this code once! The date you choose to enter the code will determine which hat and move set your special Pikachu will have. This means you’re going to have to be very careful when deciding on which Pikachu you wish to add to your party. Study the schedule below, and get ready to choose your Pikachu!

  • 9/19/17 – 9/25/17: Original hat (Kanto and Johto regions)
  • 9/26/17 – 10/2/17: Hoenn region hat
  • 10/3/17 – 10/9/17: Sinnoh region hat
  • 10/10/17 – 10/16/17: Unova region hat
  • 10/17/17 – 10/23/17: Kalos region hat

 

  • 10/24/17 – 10/30/17: Alola region hat”

Along with this code giveaway, the company has incentivized seeing the film in theaters even more:

“There is yet another special Pikachu that you will be able to receive, this time in your copy of the upcoming Pokémon Ultra Sun or Pokémon Ultra Moon. When you attend a showing of Pokémon the Movie: I Choose You!, you will receive a QR code that will grant you a Pikachu wearing the hat that Ash wears in the movie. Fans who attend the movie will also receive a special, never-before-seen card for the Pokémon TCG. It’s been an exciting journey we’ve been on with Ash and Pikachu, and we can’t think of a better way to commemorate it!”

Are you looking forward to Pokemon the Movie: I Choose You!? Comment below, let us know.

Click here for more information on seeing the movie in theaters.

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Aric Sweeny
Monkeys Fighting Robots Assistant Editor-in-Chief. Along with my work here, I'm a staff writer for Enthusiast Gaming. I have a passion for entertainment media. Follow me on Twitter to talk all things pop culture!