Honda Targets The Cosplay Market In Newest Ad

Attention cosplayers! Honda would like you to buy a Civic.

In its most recent #AskAnyHondaDriver video the car company interviews Laura from Northern California about her new car and hobby as a cosplayer.

The commercial focuses on trunks space and how great it is for traveling to different conventions with your gear. The 2016 Honda Civic sedan has 15.1 cubic feet of trunk space compared to 13 cubic feet in a Toyota Corolla, but the Nissan Sentra also has 15.1 cubic feet. Either way, you probably would want a compact SUV or a vehicle with a hatchback for lugging around your all your equipment and gear for a four-day convention.

Do you think about your cosplay gear when buying a car?

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30-second commercial:

Extended version:

Honda felt it was needed to explain what cosplay was to the general public in this video.

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Matthew Sardo
As the founder of Monkeys Fighting Robots, I'm currently training for my next job as an astronaut cowboy. Reformed hockey goon, comic book store owner, video store clerk, an extra in 'Transformers: Dark of the Moon,' 'Welcome Back Freshman,' and for one special day, I was a Ghostbuster.

2 COMMENTS

  1. I own a Honda Civic Hybrid myself and I bought it for a lot of the same reasons as the girl in the commercial. While I could use more trunk space (my brother’s mech builds take up my entire back seat), the car’s USB drive, electric motor, GPS and satellite radio are a godsend during long road trips. 🙂

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