Have you noticed that your Facebook feed has been taken over by Pokémon GO? That is because the game has become a viral sensation. The app has more installs than Tinder, and it looks to surpass Twitter in the next few days.
There are even viral videos about the game.
According to Similar Web, more than 60% of those who have downloaded the app in the US are using it daily, meaning around 3% of the entire US Android population are users of the app. This metric, which we refer to as Daily Active Users has put Pokémon GO neck and neck with Twitter, and in a few more days, Pokémon GO will likely have more users Daily Active Users than the well-established social network.
How obsessed are you with Pokémon GO?
