Twitter Tuesday morning replace your favorite star with a like heart. The favorite was a random function of social network that didn’t help your content go viral but did act like a receipt of viewership.
Twitter CEO Jack Dorsey has been busy lately promoting the social media platform during the World Series and adding new features for the casual users. Twitter Moments is still a like clunky, but it’s a start to help users find relevant content.
The new ‘polls’ feature will be great for marketing and research. The only drawback is that the poll only lasts for 24 hours.
Do you like the new direction Twitter is going?
— Monkeys Fight Robots (@monkeys_robots) November 3, 2015
The company has also added a bit of fun to platform for the users. I was pleasantly surprised when I got balloons from Twitter for my birthday.