Comic Book Speakeasy: How To Attract A Wider Audience
MSNBC’s Your Business features experts to share their secrets for improving your business. It can be frustrating if you have a product that you know a lot of people would love if you could just get it in their hands. They meet Aaron Haaland, a Florida comic book store owner with a novel idea. He opened a bar and started hosting events that stealthily got his comics in front of a whole new audience.